Author: Kim
-
5 Tips For Employee Onboarding
Employee onboarding is a pivotal time for any new member of your organization and also for your team. For a new team member the ability to get up to speed on the role and feel part of the team quickly is essential to their long-term happiness in the role. The wrong onboarding is the first […]
-
3 Books For New People Managers
You did – you finally made it to that point your career where you are managing people! While this new promotion or added responsibility can seem exciting having been in your shoes before I also understand it can be terrifying. Below are a few of my favorite books that helped me take away tactical advice […]
-
Have We Been Thinking About Bonuses Wrong?
It’s been a while since the stars aligned and I wasn’t reading a book when a very much hyped business book was just coming out. Everything aligned in September when No Rules Rules was released. No Rules Rules is by Reed Hastings (Founder and Co-CEO of Netflix) and Erin Meyer (writer of The Culture Map) […]
-
10 Takeaways From Mary Meeker’s 2017 Internet Trends Report
One of the most anticipated reports of the year is finally here! Each year Mary Meeker, a partner at venture capital firm Kleiner, Perkins ,Caufield & Byers, puts together an exhaustive analysis (355 slides) of the latest online trends. She just released her latest report earlier this month. After reading through all of the slides here […]
-
What’s Your Amazon Prime?
What’s your company’s Amazon Prime? What makes your company stand out from all the rest? Amazon Prime is a loyalty program that holds as lot of great features in fact here is a full list of them taken from the Amazon Prime website: FREE Two-Day Shipping FREE Same-Day Delivery Prime Photos Prime Pantry Prime Now […]
-
Book Review: Never Split The Difference
Never Split The Difference: Negotiating As If Your Life Depended On It by Chris Voss was a highly engaging read. While Voss bases the book on his years of experience negotiating in hostage situations the lessons he brings to the table work in everyday workplace situations. Here were some of my favorite takeaways from the […]
-
Your New Homepage: The Branded Search
If you’ve done a search in Google recently you’ve probably noticed there is a lot more going on on that SERP (search engine results page). As I mentioned in my last post, with the new beta test it looks like Google Posts also previously nicknamed by the SEO blogosphere “local business cards” will […]
-
Google’s Spring Cleaning: Local Business Cards
In a lot of ways Google SERPs are going through a “spring cleaning.” Out with the old features and in with the new. Last month we bid a fond farewell to right-column ads, this month we got introduced to Google Local business cards (still in beta). Local business cards (given this name but the SEO […]
-
Leveraging The Disappearing Right Column Ads
Google’s recent move to take right column ads took a lot of advertisers by surprise. A lot of us saw the negative in this announcement – less ad inventory on SERPS, higher CPCs, and more competition. So let’s address these concerns one by one. Less Ad Inventory True, there is less ad inventory on the […]
-
Hello Facebook Canvas
Facebook Canvas has finally been released to the general public! Facebook Canvas solves a pain point for many advertisers, their landing pages. Now Facebook gives businesses the ability to send users who click their ads to a customized and mobile-friendly landing page within Facebook. These landing pages within Facebook load as much as 10 times […]