Tag: google analytics

• Smart Goals In Google Analytics

  I was excited to find out Google has announced and started rolling out  smart goals last week. This new feature is a valuable tool for many small to medium sized businesses who don’t have a way of tracking conversions on their website. New Today: Smart Goals, powered by Google Analytics machine learning, to optimize in AdWords https://t.co/79mHJiihjC pic.twitter.com/HcQsaMQ1GS […]

  Kim

  December 13, 2015

  Blog, Digital Marketing

  adwords, Digital Marketing, google analytics, ppc, seo

• Google Analytics For Social

  Understanding the impact your social campaign is having on your overall website traffic can be difficult if you’re not sure where to look. Did you know that Google Analytics has a whole section devoted just to social? Below I’ll take you through it! First, how do you get there? The social section sits right under […]

  Kim

  August 30, 2015

  Blog, Digital Marketing

  google analytics, social

• The Simple Guide To Multi-Channel Funnels In Google Analytics

  No Conversion Is An Island Just like no man is an island, no conversion happens without the help of multiple marketing channels. True, there are plenty of these “assists” that we cannot track. For instance, word-of-mouth is nearly impossible to track. If a friend tells you she loves her new shoes, and you go buy […]

  Kim

  April 15, 2015

  Blog, Digital Marketing

  content marketing, google analytics, ppc, search engine marketing, seo, Social media, social media marketing